Overview
As your media buyer recruiter, we know that finding the right person to make the right buys on the right channels is critical to spending wisely across the full gamut of advertising mediums that exist. Media buyers are the ones responsible for landing deals with media sales companies so the company gets the best possible rates for the most appropriate media spaces. They work with the media planning team to hit targets and ensure that the media plan is progressing on the right track.
A media buyer recruiter expertly sources those who possess the right mix of skills is challenging, especially with today’s competitive market and the complex skills that you need to evaluate. This is where our services come into play.
At Ad Culture, we pride ourselves as experts in finding talents to fill positions in the marketing industry. We specialize in connecting businesses with top-notch media planners who excel in navigating both traditional and digital media landscapes. We are backed by successful recommendations, thanks to our intensive screening process that allows us to find the “unicorns” of the industry. We will take the hard work of sifting through hundreds of applications off your hands and give you the best candidates. This way, you save time and money as you focus on hiring and training your company’s dream buyer as soon as possible.
Working From Home Media Buyer
Today’s digital age has allowed us to work from anywhere, including the comfort of our own homes. A work-from-home (WFH) media buyer communicates to media selling groups and key stakeholders without any trouble when performing their tasks remotely. A WFH media buyer should be able to multitask and work autonomously on client projects to meet deadlines efficiently. Here are some tips from our media buyer recruiters for remote onboarding.
In The Office Media Buyer
An office-based media buyer role has more or less the same set of key responsibilities as WFH. The main difference between the two positions is that an in-office media buyer would be able to speak to key stakeholders, media sellers, clients, and other members of the team in person.
With that being said, an in-office media buyer needs to have good people skills and a pleasing personality, mixed with strategic negotiation skills.
Media Buyer For Digital Agency
A media buyer working for a digital agency is responsible for developing sophisticated marketing plans and media purchases for acquisition and retention campaigns. Aside from powerful negotiation and number skills, they need to be able to multitask. This is because they are required to oversee and work around the varying budgets of different clients and present the most cost-efficient solutions for each one.
A media buyer for a digital agency develops effective media buying strategies and negotiates and participates in media planning to identify target audiences for the clients they work with.
Media Manager For Small Business
If you want your small, independently owned business to gain exposure through affordable advertising channels, hiring an experienced media buyer is the right move. They can provide knowledge about pricing, trends, ownership, and other specifics that are relevant to your current market and a wider, more competitive market.
In addition to knowing local media buying strategies, a small business media buyer has an in-depth understanding of paid social media advertising and can cater to your preferred demographic so your ads appear in the feeds of users closest to your vicinity.
We can help you find the best media buyer to suit your needs so you can efficiently enter a larger market and increase your brand awareness through the proper local channels. Utilizing real-time data, our media buyers ensure that your ads reach the target audience at the right time for maximum impact and best results.
