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One Size Doesn’t Fit All: Managing a Multigenerational Workforce

6 min read | Aug 13, 2025
 Marta Gongos- Ad Culture By Marta Gongos

Managing a multigenerational workforce requires a flexible approach. Each generation responds to different communication styles, work structures, and incentives. To keep teams aligned, leaders must switch tactics based on who they’re managing. Focus on clarity, adaptability, and building trust across age groups. 

With Gen Z entering the workforce, managing a multigenerational workforce has become more complex. Each generation, including Boomers, Gen X, and Millennials, values different goals, benefits, and work styles. What motivates younger workers might not work for more experienced employees.

As team leaders and managers, it’s important to shift your approach. By mediating intergenerational conflict and bridging communication gaps, you can build an environment where varying work styles thrive.

Boomers (1947-1965) and Gen X (1965-1980)

A bearded man staring at his computer
Baby Boomers and Gen X have been in the workforce long enough to see almost every industry trend come and go. They’re the most experienced people on your team and bring deep institutional knowledge.

Strengths Expectations Challenges
Strong work ethic Clear chain of command and formal processes Less comfortable with retiring legacy systems
Reliable under pressure Recognition through promotions, raises, retirement packages, and seniority-based roles Frustration with younger workers’ informal tone or communication
Strong client management and negotiation skills Autonomy in decision-making, minimal micromanagement Limited enthusiasm for frequent feedback
Experienced in executing long-term projects Job stability and respect for tenure Adjusting to evolving norms in the workplace

How to Manage Boomers and Gen X

Baby Boomers and Gen X value stability, loyalty, and autonomy. Here’s how to use their strengths and address any shortcomings:

  • Assign them to lead cross-functional initiatives where their institutional memory helps prevent common pitfalls. They can draw from past experiences to anticipate risks and offer practical solutions newer team members might overlook.
  • When rolling out new tools or workflows, link changes to proven outcomes rather than trends. They respond better to evidence than novelty.
  • Invite them to mentor younger teammates in ways that highlight shared goals. It fosters mutual respect while passing down institutional knowledge in a collaborative way.
  • Offer flexibility within structure. Let them set their hours for long-form tasks while keeping key meeting times fixed.
  • Acknowledge long-term contributions in visible ways, e.g., project retros, internal newsletters, or client-facing materials. Older workers value visibility in the workplace.
  • Balance digital updates with traditional formats. For instance, a simple summary email or PDF recap after a live session eliminates the need to chase messages across multiple apps.

Learn more: Cross-Generational Collaboration: Building a Cohesive Workforce

Millennials (1981 to 1996)

 Blonde girl in a pink sweater on her computer
Millennials are arguably the backbone of today’s workforce. They make up a large portion of the labor force and hold more mid- to senior-level roles than other generations. Millennials are tech-savvy and proficient in digital tools. Compared to young employees, they have more experience managing teams and leading major projects.

Strengths Expectations Challenges
Thrive in collaborative, cross-functional teams Career development and long-term growth plans Can lose motivation in stagnant or unclear roles
Receptive to feedback and open to mentorship Purpose-driven work with clear impact May struggle with traditional top-down leadership
Comfortable with digital and hybrid workflows Transparent communication from leadership Expect adaptable policies, not always aligned with legacy systems
Experienced in leading full-scale projects Ongoing learning opportunities Disengage if company values feel performative or vague

How to Manage Millennials 

Millennials place a heavy importance on work-life balance. They’re always up for a shot at promotion, but they also want enough workplace flexibility for personal goals. Here’s how to work well with them:

  • Provide ongoing mentorship and regular check-ins instead of relying only on annual reviews. They prefer feedback loops that help track growth.
  • Tie individual contributions to a shared company vision. Millennials thrive when work has purpose.
  • Offer flexible work arrangements to support those raising families.
  • Create career development plans early. They want to know how their roles evolve and value transparent promotion pathways.

Generation Z (1997 to 2012)

Man in a beanie working on his laptop
Gen Zs are the youngest professionals in the labor force. As digital natives, they’re often first to suggest more modern, tech-driven alternatives to existing systems. They also prioritize mental wellness and inclusivity in the workplace.

Since they grew up exposed to constant social, political, and economic changes, they’re generally adaptable. However, many are also prone to burnout. They won’t hesitate to switch jobs if their personal and professional needs aren’t met.

Strengths Expectations Challenges
Comfortable learning new tech with little ramp-up time Transparent management styles Difficulty coping with unclear boundaries
Highly self-taught and proactive in upskilling Frequent feedback and involvement in decision-making Struggles with rigid hierarchies and outdated communication styles
Naturally collaborative in digital-first work environments Flexibility in when, where, and how they work Limited in-person experience from remote education
Strong awareness of social responsibility and ethics Purpose-driven work and mental health support Quick turnover without engagement

How to Manage Gen Z

Gen Z might be new to the workforce, but they have strong concepts about how work should look and feel. Here are some good management practices to meet them halfway:

  • Set expectations clearly and early. Gen Zs prefer knowing what success looks like and what support is available from day one.
  • Give feedback in real time, not just during formal reviews. They respond best to coaching-style leadership that’s honest and immediate.
  • Make mental health a visible priority. Normalize wellness check-ins and model healthy work-life boundaries at the leadership level.
  • Show your values through action. Gen Z expects companies to follow through on diversity, equity, and inclusion (DEI) and sustainability efforts.
  • Use digital tools that match their workflow, e.g., instant messaging platforms, collaborative docs, and project management tools.

Learn more: Hiring Gen Z? Here’s What Your Job Description Is Missing

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    FAQs About Managing a Multigenerational Workforce (H2)

    Adaptive management is key for multigenerational teams. Customize communication and development strategies to fit each generation’s unique workstyle and priorities.

    Generational differences often revolve around conflicting work practices, misaligned productivity metrics, and communication gaps. What one group sees as efficient or respectful may not come across the same way with another. 

    Millennials were the largest generation in the U.S. labor force in 2017. However, with more young employees entering the workforce, research shows that Gen Z will make up about 35% by 2030.

    Good business leaders foster support, recognize limitations, practice emotional intelligence, and communicate clearly.

     

    In Summary 

    • Boomers and Gen X prefer structure, autonomy, and visible recognition tied to tenure.
    • Millennials look for purpose-driven roles, flexible schedules, and career development.
    • Gen Z expects transparent leadership, mental wellness support, and real-time feedback.
    • Use workstyle profiles and team charters to align on needs, not generational stereotypes.
    • Use emotional intelligence and context to overcome leadership challenges.
    • Effective teams are led by adaptable leaders.
    • Multigenerational leadership enhances performance, morale, and retention.

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